Kenyan automaker enters EV market with locally assembled models
Kenya’s automotive industry reached a milestone in 2025 as Tad Motors officially launched its first line of electric vehicles in Nairobi. The move positions the company as a pioneer in East Africa’s shift toward sustainable mobility.
At the high-profile launch, Tad Motors showcased locally assembled EVs designed for urban and intercity use. These vehicles promise lower emissions, reduced fuel costs, and compatibility with Kenya’s growing charging infrastructure.
Industry analysts see this as a turning point for Kenya’s auto sector, which has long relied on imported combustion vehicles. Tad Motors’ entry into the EV space signals a commitment to innovation, job creation, and environmental responsibility.
With government support and rising consumer interest, Tad Motors is poised to lead Kenya’s transition to clean transportation. The company’s investment in local assembly and training also strengthens the country’s manufacturing base, making EVs more accessible to everyday drivers.